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I make B2B calls, O.K? So don't waste my time with TCPA Solutions I don't need.

[fa icon="calendar"] Oct 6, 2016 7:30:00 AM / by Bob Traylor

bigstock-Portrait-of-an-upset-businessm-138045524.jpgAs a business to business company owner, you may not know it, but reliable squeaky clean DNC/TCPA compliance solutions are more important than ever. Things like: Cell Scrubbing through a certified provider; a way not to call previous TCPA filers; and registration for the National Do Not Call list. All can be done inexpensively and without much number fallout. Relentless predatory Attorneys will still want to challenge your call prohibition protections, whatever you do. Because you're B2B, and most likely haven't prepared anything to shield yourself against the Telephone Consumer Protection Act. You're a magnet now for TCPA legal teams, whether you like it or not.

 
 
 
 
 
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Wistia video thumbnail - How to help make Business to Business TCPA Compliant Calls.
 
 
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4 point checklist for your B2B TCPA Compliance Solution: 

  1. Identify and archive cell phone numbers on your call lists. It's the first question the CFPB will ask during an audit.

2. Scrub National and State DNC’s for:

Landlines not on National and State Lists.
Landlines on National and State lists.
Wireless Numbers on National and State Lists.
Wireless numbers not on any list.

3. Most B2B's are looking to call landlines anyway. You and your provider can then control exactly what gets loaded into the dialers, and what numbers get called with live operators vs. auto-assistance. Just make sure, when calling cells, you only call the numbers that are not on any DNC list, and you contact them by hand.


4. Total cost per month should be in the neighborhood of $175 for 50,000 scrubs including cells. Add $150 to cull out the previous TCPA litigants that are causing most of the trouble. A total of $325 per month.


Look for a Certified Do Not Call Law Compliance Provider with a perfect track record.

A company the FTC, FCC, State AG’s and predatory Attorneys recognize – so they’ll not engage with you. You want to have troublemakers take a look at compliance procedures and walk away. Why? Because we don’t know exactly how Judges are going to rule after the July 10’th 2015 Declaratory Ruling updates making cell phone ownership business agnostic.


bigstock-Old-Metal-Knight-Armour-Isolat-146128763.jpgNext steps for proper protections.

Set up a call with your data supplier, your legal folks, and the provider’s representative to make sure you're all on the same page with these scrubbing procedures. Also take a look at lead procurement methods, to know exactly where your leads come from, and their history. (See Lead Video Proof for Express Written Consents.)

Many B2B General Councils are in court.

We've seen a big uptick in B2B lawsuits, as they haven't properly protected themselves against call challenges. Most still feel they're exempt from all TCPA statutes. By the time their General Council calls a company like ours, it's: "I only want to call businesses that are not on some no call list” so as not to violate the law. These are the folks most likely to complain anyway. Also, he doesn't want salespeople wasting their time soliciting companies that have indicated in advance they are not buying under any circumstances! 

Compliance Protection for B2B's is a prudent business decision today.

B2B’s are the new frontier for predatory Attorneys, and again, extremely vulnerable to lawsuits. Here’s an article we did the Eric Allen, one of the top TCPA B2B attorneys on the subject.

Your provider agreement should be month to month, so if you don't like it you can leave anytime. You might bring dialing procedures in-house, or think about using a more compliant fulfillment house to make these calls. Either way, you have third party protection.

The most important thing...

Start a relationship with a third party Certified Do Not Call Law Provider. Get the biggest baddest provider you can. You want Attorneys to take a look, see you're protected by a known provider, and move on down the road!

 

For more information on B2B compliance protections, without interrupting your sales associates, and without much number fallout, call my personal line at 561-317-3001 or email me here - Bob

 

Update 10/19/2016: B2B's are subject to two different call prohibitions for cells: 1. The Telephone Sales Rule (Do Not Call Lists) and 2. The TCPA. Everyone seems a bit confused with calls like: 

“I read our insurance will pay for a TCPA altercation if we are hand dialing our business calls." Or, “We hand dial phones anyway – if there’s a cell in there someplace on the Do Not Call National or State list we’re exempt right?”

For the most part under the TCPA you can hand dial cells to businesses, with the exception of a couple of states. (Predatory Attorneys assume businesses don’t hand dial, which 99% don’t.) But the TSR Do Not Call Laws are another story.  The FTC is clear, “Just because a business makes it’s cell phone number available doesn’t mean it gives up rights under the Do Not Call laws.” These are sometimes called "dual purpose" lines. So lets be clear - The days of doing compliance yourself with this stuff are over. People don’t have a clue it seems. So make sure you consult a competent Do Not Call/TCPA Law Compliance Solutions Provider before picking up the phone. Because Attorneys are moving into your space big time lately.

 

Topics: B2B Compliance

Bob Traylor

Written by Bob Traylor

My name is Bob Traylor. Myself, along with my industry friends and leaders, write every DNC Blog on this website personally. We’re not here to regurgitate the latest case law, or confuse, obfuscate, and paralyze. We’re here to help you ask the right DNC questions on your road to appropriate call protections. To point you in the right direction for a more trouble-free outreach calling experience.

And go ahead and sign-up to receive these blogs. You’ll find tips, tricks and secrets that will make a difference in your daily compliance initiatives – I guarantee it! - Enjoy!

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Bob's Missionbob_mission

To help keep you out of trouble with out-of-control DNC & TCPA rules and professional consumer litigants wanting to squeeze every drop of money from your challenged coffers!

I also pick up the phone, so you can call my personal line directly at  561-317-3001 with any specific questions.

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