It's tough to be compliant out there – with these Mobile Number Owner Verifications for previous consent/permission calls, and the FCC refusing to give callers a break. Isn’t express written consent enough already? Do I really need to double check before calling someone that already gave me permission to call? We take look at the Telephone Consumer Protection act and how these laws sometimes don’t make any sense - and what to do about it. [Click Video]
According to the Mobile Marketing Association, mobile marketers should have sufficient systems to identify recycled number changes: "Mobile content programs subscribed to by previous holders of a specific phone number do not continue to be delivered or billed to a subsequent holder of that number when it is reassigned." That means, all of a sudden, you need to find effective ways to verify current owners of your mobile contacts. But even then, if it's not real easy to use, you may not implement the thing at all! [Click Video]
Eternally frustrating to large enterprises that have become targets for smart attorneys looking for easy TCPA pickings: Number Verification before calling or "Reassigned Number Checks" as the FCC calls them. [Click Video]
What is the easiest way to get Cell Number Verifications on your consent calls? Permission based calling is still the most effective, but can get pricy if you don't verify (we recommend about once a month) your calling records. Some of the folks you're talking to have been around longer than the reassigned number statutes themselves! But that doesn't mean your safe from consumers, and now businesses, coming back and claiming, "I never gave you permission to call me" or worse, "I just got this number, I'm filing a suit." [Click Video]
A mobile number verification program can accurately check if a number has a new owner based on the last party contact date. These updates focus on TCPA consent and permission calling as a regulatory initiative. But how true are these changed Number Records? Let's take a look. [Click Video]
Bob Talks about the challenge companies face in re-identifying numbers on permission based calls - before calling. And what you as a call center or business can do to help solve this TCPA dilemma.
Although many phone marketing experts wait for an easing of the FCC’s identity certainty laws, consumer advocacy groups continue to ensure the burden of cell owner verification remains a business liability. “What’s a few lawsuits and financial windfalls over a wrong number call” they claim. “That doesn’t mean businesses should be relieved of the responsibility of right party verification before calling.” Of course, you can always make one hand dialed call to check if you like. [Click Video]
We continue our interview with Early Warning TCPA Reassigned Number Verification expert Hal Granoff. Click here for Part 1.
Wireless Authentication expert Hal Granoff of Early Warning talks about the history of Mobile Number Verification solutions for business. Why it's a good idea for companies to check for "recycled" numbers before permission calls - and what the FCC's recent demand to "use a third-party reassigned number database to check before calling" means to permission-based marketers.
“The FCC recommends that callers check their call lists against available third-party databases of reassigned wireless numbers.” From the Controversial FCC Declaratory Ruling July 10, 2015 on TCPA regulations. The update continues: callers are responsible... “not for the intended recipient of a call, but for the current subscriber of the phone line at the time of the call." So even if you thought you had permissions handled, they might have changed. And with no definitive reassigned list to check, how do you comply? [Click Video]
